1. Understanding the impact of artificial intelligence on modern marketing strategies Artificial Intelligence has transformed marketing strategies in the modern era. It has created a paradigm change in how companies interact with customers and market products or services. AI’s impact on marketing is multifaceted, ranging from personalized customer experiences to data-driven decision making. AI-powered technologies…
Exploring the Potential and Consequences of AI in Contemporary Marketing Strategies Artificial intelligence ( AI ) has revolutionized modern marketing strategies, changing the way businesses interact with their customers and evaluate their behavior. AI’s effect on marketing is deep, offering unprecedented efficiency and accuracy in targeting potential customers, personalizing marketing messages, and predicting consumer behavior.…